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Mobile App Development for Digital Real Estate: Trading Strategies

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Digital Real Estate: A Boon

Real estate has always been a lucrative business. In fact, the real estate industry will account for 22% of total commercial drone use by 2020. However, it’s not smooth sailing to get a strong foothold in the digital real estate market as there is already intense competition. Moreover, the trend of searching for property online has fueled fierce competition. 

 So what’s that ‘X-factor’ that will set you apart?

 Are you thinking of having a website for your business? 

Well, that’s just a baby step to survive in this market. Also, you’ll be falling in the bracket of 95% of the real estate agencies who have their websites with property listings. So the code of success that will set you apart from the overly crowded industry is by following the emerging trends in real estate 2020. Digital Real Estate helps you to own and operate your own business remotely via Mobile app. What might be more rewarding and fulfilling?

Digital Real Estate: the mobile way!

Digital Real Estate Apps

No! It doesn’t mean that websites will transform into mobile apps. But this means that having a digital real estate app for your business will not only increase your chance of success manifold but also broaden your reach. Considering all the emerging trends in real estate 2020, one thing is for sure that the need for the property isn’t going away anytime soon.

Almost everyone will likely brush shoulders with the digital real estate market at some point in their lives.  Buying a home is no small feat. So is selling! The mobile app development for real estate caters to the need of every individual be it homebuyers, sellers, or real estate agents. Are you still confused about having a real estate development app for your business? No worries! Let numbers speak for themselves and clear the clutter.

  • As of April 2019, there have been 673,000 houses sold in the US, which is 12.4% more than last year.
  • 50% of buyers found their homes through the internet.
  • According to the National Association of Realtors report, in 2018 more than 44% of the people viewed online properties first, and this is likely to increase in 2020.
  • 78% of the generation X buyers found their properties on mobile in the year 2018.
  • Every 1 in 4 people uses a real estate mobile app to find, buy, and sell properties online. In fact, the trend of searching for properties online is whooping high.
  • 90% of buyers begin searching for homes online.
  • The “digital real estate” concept drives more traffic to the already existing website with the help of a handy user interface. That’s exactly what a mobile app development for real estate will do for your business!

Must-have features to successfully drive Digital Real Estate approach:

Since you’ve already made up your mind to have a real estate development app for your business. Now the question is what makes a real estate development app ‘OUTSTANDING’? 

Well, the answer is-FEATURES. 

Yes, you read it right! Features are the only thing that will set your business apart from the overly crowded market.

How about taking your customers on a virtual tour?  Of course, it’s a good idea. In fact, that’s what a digital real estate opportunity is going to do, it will take the users on a virtual tour of various locations. However, it’s in your hands to make or break the deal with your customers. Features in the real estate development app act as a deciding trait.

Below mentioned are some vital features that will set you apart from the other players in the real estate industry. Let’s start with the basics-

Hassle-free access

Convenience of Digital Real Estate Apps

We often end up uninstalling the app that asks for too many details. Right? That’s why it’s of utmost importance to make sure that the procedure of signing up is smooth sailing for the users. It would be prudent to have a blend of- social media permission, email accreditation, and verification through the phone. This will further increase the retention of your mobile app users.

Profiles Creation

Profile Management feature

A real estate development app should be able to create, maintain, and manage user profiles so that they can interact effectively. Users are categorized. Keep in mind to maintain a separate profile for each user be it sellers, agents, or buyers. Features such as the listing of homes, saving the favorites or contacting to clarify the query should be available for a buyer. When it comes to real estate agents, they should be able to access features such as various promotion tools, a list of interested buyers, and views to listings. Well with Digital Real Estate that’s possible.

Pop up notifications

Push Notifications of Digital Real Estate App

Push notifications boost app engagement by 88%. Sending merely one pop up notification can increase retention rate. This is a must-have feature for your digital real estate app to create a unique impact in your customer’s mind which is worth remembering.

Push notifications will enable you to keep your prospects updated. They have an opening rate of 90% and hence can be a game-changer for your business. This is indeed a must-have feature for a real estate development app.

Let’s take your business up a notch by adding these outstanding features in the real estate development app.

Cost Calculator

A man using a calculator to calculate budget for his dream house

Adding a custom cost calculator in the real estate development app will enable the users to estimate the cost of the property.  You can’t afford to miss this feature while developing a real estate app. A custom cost prediction feature will empower the users to predict the final cost considering various factors like interest on loan, repayment schedule, and taxes.

Gainful Insights from digital real estate

Gainful Insights from Digital Real Estate

Do your users achieve their goals with your app? Or do you want to know at which point they drop out? 

The happening feature of insights is all you need. The features of analytics will give you nitty-gritty details about the patterns of the users. Insights into the statistics will let you know how people use your app. It will also figure out the loopholes and help you in making better decisions.

Geo-location

Geo-location Feature

Finding a house is not only about the four walls or the basic infrastructure. This feature will give data based on the location of the property. It provides an ample amount of useful information to the users which helps them in deciding the location like nearby schools, supermarkets, and the prevailing crime rate. These factors make this feature a MUST have for the real estate development app.

How much does it cost to develop a real estate app?

There’s a lot that goes into the development of a digital real estate ideated app. In fact the entire procedure is quite engaging and demands active involvement. Undoubtedly, the basic features are common in all the Real Estate development apps but the additional features will decide the actual cost. The cost of developing a real estate app is completely a subjective matter. We have compiled a few factors that influence the cost-

  • Features and functionality 
  • Size of the app
  • Business model
  • UI/UX design
  • Level of customization
  • The complexity of the app

If you opt for a feature-rich real estate development app then it would cost around $20,000-$35,000 for a single platform.

Let the ideas roll!

The revenue of real estate in the U.S. is expected to hit the mark of 70 Trillion U.S. dollars by 2020. It’s your time to reap the rewards of this ever-increasing figure by taking a leap towards emerging trends in real estate 2020.

Let’s make it happen!

Idea Usher is a web and app development company. We’ll not only create a full-fledged real estate app for your business but also guide you regarding the monetization tactics that can be encompassed in an app.  Idea Usher will become an integral part of your journey by ensuring active engagement. Having a real estate development app is not an ‘either-or’ option. Our sole motive is to keep you on top of the mind of your customers. Our team of tech enthusiasts is working 24*7 to serve web solutions (and satisfaction) to our clients.

We believe in building lifelong relationships by fostering partnerships. Our rich experience gives us a sound understanding to develop a remarkable real estate app that will level up your business. Idea Usher believes in the notion that- It’s not about ideas. It’s about making ideas happen. 

So are you ready to make it big?  Get in touch for free quotes.

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Aditi Dwivedi

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