Spotify Stats that run the music industry in 2020

Here are 21 Spotify Stats to take you on a journey of the music giant that transformed the way we listen to music. 

From vinyl records to online streaming, music streaming has evolved with time. Today, Spotify dominates the music streaming service, with Apple Music close behind. Amazon Prime Music and Youtube Music are aggressively competing to become the best. 

Spotify: The best media streaming service

Spotify started as a legal music streaming service. It has put an end to the escalating online piracy of music. The founder’s Daniel EK and Martin Lorentzon, officially launched the service in 2008, and it was an instant success. 

Since then, there has been no looking back. Spotify’s market share has rapidly grown over time, with 299 million active users spread over 92 markets globally. 

Take a closer look at Spotify’s performance by reading through these 20 Spotify Statistics. 

Let’s dive in!

Spotify Stats

1. The company earned revenue of 6.76 billion euros in 2019

Spotify stats by Statista show that revenue earned by Spotify has been on the rise since 2013. In 2019, the music streaming service generated a gain of 6.76 billion euros. Most of which came from premium subscriptions.

2. Spotify’s total valuation is $29.5B

The company did a total valuation of $29.5B in 2019, nearly 1.25x of the projection from its valuation the previous year. 

3. As of 2020, Spotify is available in 92 markets globally.

Spotify is gradually spreading to every corner of the world. It recently expanded into 13 countries. Now, providing its services in 92 markets globally. 

So, if it’s not available in your country, chances are it will soon be!

4. Spotify has a library of over 60 million tracks.

Spotify adds over 20,000 new tracks to its music library every day. Today, it stands at a vast music library of over 60 million music tracks. 

5. Post Malone alone hit 6.5 billion streams in 2019

Spotify statistics for artists reflect that Post Malone was the most listened-to artist of 2019 with 6.5 billion streams. 

 Your Spotify statistics will tell you about your most listened to the artist. Check now!

6. Spotify enjoys a 30% share in the market.

Spotify continued to lead the chart in the first quarter of 2020, with a 30% market share in the revenue. Apple Music followed with a 25% revenue share.

7. Spotify has 299 million active users. 

Spotify saw a spike of 29% to 299 million last quarter in the monthly active users. There was a boost in premium memberships, but the earnings squeezed.

8. 44.2 million monthly active users in the USA in 2019

In 2019, Apple Music was the most famous music streaming service in the USA, with 44.5 million monthly active users. Spotify closely followed, with a similarly impressive 44.2 million Spotify monthly listeners.

It’s worth mentioning that #1 Spotify monthly listeners are from the USA alone!

9. Monthly Active User (MAU) distribution across regions 

 Businesswire has recently released Spotify stats which reflects a rise in monthly active users worldwide. There has been a steady rise in North American and European markets, but Latin America witnessed a surge in MAU.

10. 44% of users use Spotify daily

44% of the monthly active users use Spotify daily. It is the center of consumers’ life. They access it in the background while browsing through other apps. 

11. A listener spends 148 minutes on Spotify daily. 

Spotify stats show that an average user spends 148 minutes daily on cross-platform (desktop and mobile). It is a hit amongst millennials, who are streaming for over 2+ hours daily. 

12. India alone has 2 million active users in a year of launch.

After launching the service in late February last year, Spotify was an instant hit in India. One million users signed up in the first week itself. Now, Spotify monthly listeners are at more than 2 million. 

13. Spotify has 138 million paid subscribers.

Premium subscribers rose by 21% from the previous year. The music giant now has a total of 138 million paid subscribers. It grew a lot quicker than Wall Street estimates. 

14. Spotify bags 33% of total paid subscribers 

The music streaming market is on the rise, with 394 million paid subscriptions in 2019. Spotify leads the market with 33% of paid subscriptions, with Apple music close behind at a 21% share. 

15. Subscribers by region 

Spotify stats from Businesswire show that Q4 of 2019 saw the fastest growth in paid subscriptions, with the introduction of the “Family Subscription Plan.” While Europe is continuously on the top, Latin America or even the rest of the world is likely to take over the market in the future.

16. Spotify has a podcast library of 1.5 billion titles. 

Investment in original podcasts has served well in attracting users with less inclination towards music. The recent addition, The Michelle Obama Podcast, premiered with former President Barack Obama as a first guest. 

The company said it might include an investment of $500 million in original podcasts.

17. Spotify has over 3 Billion playlists.

Spotify music listening statistics show that consumer-specific suggestions by music streaming services have a significant influence on users. Playlists on Spotify, in particular, are conducive to this. 

18. 500 million downloads on google play store 

The Spotify app just passed 500 million downloads in the google play store. 

19. Spotify outruns Pandora in the US market.

In 2019, Spotify grew by 25.8%, surpassing Pandora, which dominated the US market since its launch in 2000. eMarketer’s forecast predicts that Spotify will see rapid growth in the coming years while Pandora’s monthly listens will fall.

20. Spotify’s spending on R&D

The team of Spotify understands the vitality of innovation in growth. The Stats of Spotify shows spending of 615 million euros on research and development, up from 493 million in the previous year. 

21. 72% Millennials use Spotify

Spotify listening statistics reflect that 72% of the users are millennials. Also, studies have suggested that they are more likely to listen to music while performing other monotonous tasks. 

Personal statistics on Spotify help them find what they like best!

Over to You

Further, Spotify stats shows how it outperformed its competitors and witnessed rapid growth in the music streaming industry.

The Spotify listening statistics are overwhelmingly increasing by the day. You can leverage the opportunity in the music streaming industry now. 

So, what are you waiting for?

As per the numerous statistics on Spotify, the good news is that the giant acquires only 30% of the market, leaving a lot of space for you to grow. 

Start working on your music streaming service today! Here’s a guide to help you get started.

Idea Usher is your one-stop solution.

Our team has been in the business of delivering customized IT services for over a decade. We will help you develop the best music streaming services on your choice of platform, functionality, and more for economical rates.

Contact us for a free consultation session with our experts today!