How To Develop An IOT Application For Pet Care?

Busy schedules and growing disposable incomes are driving pet ownership to new heights. However, this growth also presents the challenge of ensuring the happiness and health of our beloved companions when we are not able to be with them. This is where embracing Internet of Things can come in handy!

A lot of pet care companies like Whistle and Petcube are already developing a wave of smart pet care applications that are transforming how we look after our beloved companians.

But why is this important for businesses? Simply put, pet owners are a dedicated and engaged consumer base. They’re willing to invest in quality services that improve their pet’s well-being. By developing user-friendly and effective IoT pet care applications, companies can tap into this lucrative market and build lasting customer loyalty.

In this blog, we’ll discuss everything you need to know to develop an unique IoT pet care application. We’ll also explore the latest trends, analyze successful business models, and provide valuable insights for companies looking to capitalize on this exciting opportunity. 

What do we mean by IOT applications for Pet Care?

The Internet of Things (IoT) applications for pet care are essentially internet-connected devices designed to improve pet wellness and provide remote monitoring for owners. These devices collect data, automate tasks, and connect to smartphone apps, offering features like real-time location tracking, automatic feeding and watering, and remote interaction.

Some of the most popular IoT pet care applications include smart collars with GPS tracking. These collars allow pet owners to locate their furry companions in real-time, mitigating the anxiety of wondering if their pet has wandered off. Additionally, automatic feeders and water dispensers connected to a smartphone app ensure pets are fed and hydrated on a consistent schedule, even when owners are away. 

This not only simplifies pet care routines but also allows businesses to develop subscription-based models for food and filter deliveries, generating recurring revenue streams. Other areas of pet care innovation include self-cleaning litter boxes with waste level sensors, interactive toys that provide mental stimulation for pets left alone, and pet cameras with two-way audio for remote interaction and monitoring. 

Key Market Takeaways for IOT Applications for Pet Care

According to InsightAceanalytic, the pet care IoT sector is poised for explosive growth, having a projected value of $28.96 billion by 2031, representing a CAGR of 18.0% from a base of $6.62 billion in 2022. This surge is fueled by several key factors.

Key Market Takeaways for IOT Applications for Pet Care

Source: InsightAceanalytic

Firstly, advancements in digital technologies like cloud computing and miniaturized sensors are paving the way for more powerful and affordable IoT pet care devices. This, coupled with the increasing adoption of smartphones, is creating a perfect storm for market expansion. Secondly, pet ownership is on the rise globally, driven by factors like urbanization, nuclear families, and rising disposable incomes. 

As pet owners become more invested in their companions’ well-being, they are increasingly receptive to digital solutions that enhance pet care. This trend is further amplified by a growing preference for pet care apps that offer features like remote monitoring, feeding schedules, and pet health insights. 

Several businesses are capitalizing on this opportunity by launching innovative pet IoT products. For instance, Petcube’s new Petcube Cam with built-in live vet chat exemplifies this trend. This product demonstrates how companies can combine advanced pet monitoring with readily available veterinary consultations, creating a comprehensive and convenient pet care solution for consumers. 

Some Popular Examples of IoT applications for pet care

The pet care industry is brimming with innovative applications leveraging the power of the IoT. These applications can be broadly categorized into wearable pet devices and connected pet products, each offering unique functionalities to enhance pet well-being and cater to owner needs.

Let’s explore some of these applications in details,

1. Location Positioning

GPS-enabled pet collars are a popular choice for pet owners seeking peace of mind. These collars utilize GPS technology to track a pet’s location in real-time, allowing owners to locate their furry friend if they wander off or get lost.

A Short Case Study

Tractive, a leading pet wearable company, offers a GPS tracker and health monitor collar. This collar allows owners to track their pet’s location on a smartphone app, set virtual fences that trigger alerts if a pet strays beyond designated boundaries, and even monitor their pet’s activity levels. This comprehensive solution provides valuable insights into pet behavior and helps ensure their safety.

The company reports a significant rise in user engagement, with pet owners logging in to the Tractive app over 100 million times per month to track their furry friends’ whereabouts and activity levels.

2. Identification

Smart pet tags equipped with Near Field Communication (NFC) or radio-frequency identification (RFID) technology can be easily attached to a pet’s collar. When scanned by a compatible device, these tags can display a pet’s profile with contact information, critical medical details, and even microchip information, facilitating easy identification in case a pet gets lost.

A Short Case Study

Tagg, a pet identification and tracking company, offers a smart pet tag that utilizes NFC technology. Lost pets with Tagg collars can be easily identified by anyone with an NFC-enabled smartphone, allowing them to quickly contact the owner and reunite them with their furry companion. This not only reduces pet owner stress but also fosters a network of pet lovers who can assist lost animals.

A recent study by the company indicates that pet owners utilizing Tagg smart tags are reunited with their lost pets 20% faster compared to traditional methods.

3. Health/Activity Monitors

Wearable health monitors equipped with sensors can track a pet’s vital signs, activity levels, and sleep patterns. This data can be transmitted to a smartphone application, allowing owners to monitor their pet’s well-being remotely and identify potential health issues early on. Subscription sales of Whistle’s health and activity monitoring service have grown over 300% in the past two years.

A Short Case Study

Whistle, a company specializing in pet wellness solutions, offers a health and activity monitor that tracks a pet’s heart rate, sleep patterns, and calorie expenditure. This data is analyzed by a team of veterinarians who provide personalized insights and recommendations to pet owners. This proactive approach to pet health empowers users to make better decisions and prioritize their pet’s well-being.

4. Behavior Monitoring

Certain wearable devices can be equipped with sensors that analyze a pet’s barking patterns, scratching frequency, and overall activity levels. By collecting this data, owners can gain insights into potential behavioral issues like separation anxiety or boredom.

A Short Case Study

PetPace, a company focusing on pet behavior analysis, offers a collar with sensors that track a pet’s barking, scratching, and shaking. This data is analyzed by a team of animal behaviorists who provide personalized training recommendations and behavior modification strategies to pet owners. This not only helps address behavioral issues but also strengthens the bond between the pets and their owners.

A recent industry report credits PetPace with a 25% reduction in pet anxiety medication prescriptions through their behavior monitoring and training recommendations

5. Smart Feeders

Smart feeders revolutionize pet feeding by offering automated dispensing of pre-portioned meals based on a pre-programmed schedule. These feeders can be controlled remotely using a smartphone app, allowing owners to adjust feeding times, monitor food levels, and even receive alerts when it’s time for a refill.

A Short Case Study

Petlibro offers a Wi-Fi-enabled automatic pet feeder that dispenses dry food in programmed portions. This feeder allows owners to set feeding schedules, monitor food levels remotely, and even record voice messages to call their pets for meals. This level of automation and convenience not only simplifies pet feeding routines but also ensures consistent meal schedules, contributing to a pet’s overall well-being. This company reports a 40% increase in repeat customers for their Wi-Fi-enabled automatic pet feeder.

6. Pet Entertainment

Interactive pet toys equipped with internet connectivity can keep pets entertained and mentally stimulated while owners are away. These toys can dispense treats, respond to a pet’s interaction, and even offer live video calls with owners.

A Short Case Study

Fury Interactive offers a robotic ball that provides both physical and mental stimulation for pets. The ball can be remotely controlled through a smartphone app, allowing owners to play games with their pets and even dispense treats. This interactive element not only combats boredom but also strengthens the bond between the pets and their owner, even when they are physically apart. Independent studies show a 20% reduction in pet separation anxiety among owners utilizing Fury’s interactive robotic ball.

7. Pet Monitors and Interactive Cameras

Wi-Fi-enabled pet cameras offer real-time video and audio monitoring of a pet’s environment. These cameras can be equipped with two-way audio features, allowing owners to soothe anxious pets with their voice or dispense treats remotely.

A Short Case Study

Petcube offers a variety of pet cameras with features like night vision, two-way audio, and built-in laser pointers. They help owners check in on their pets remotely, play with them using the laser pointer feature, and even dispense treats. This interactive functionality provides peace of mind and entertainment for both pets and owners. A recent customer satisfaction survey by Petcube reveals a 95% satisfaction rate with their interactive pet cameras. Owners appreciate the ability to monitor their pets remotely, receive alerts to unusual activity, and even dispense treats for positive reinforcement.

8. Security Protection

IoT pet doors equipped with sensors and cameras can grant access to authorized pets via microchip or RFID tag recognition while remaining securely locked to outsiders. Additionally, motion sensors and security cameras linked to a smartphone app can alert owners of any unexpected activity in their homes while they’re away.

A Short Case Study

PetSafe offers a variety of smart pet doors with features like microchip recognition and multi-pet access control. These doors ensure that only authorized pets can enter the home, providing an extra layer of security for both pets and property. Furthermore, PetSafe also offers security cameras that integrate with their pet doors, allowing owners to monitor their homes and pets remotely. This comprehensive approach enhances pet safety and owner peace of mind.

Sales figures from PetSafe indicate a 30% year-over-year growth in their smart pet door segment. This surge suggests rising demand for pet access solutions that prioritize both pet freedom and home security.

9. Pet Hygiene

Self-cleaning litter boxes are a revolutionary invention that utilizes sensors and automated mechanisms to scoop and dispose of waste material. This not only reduces unpleasant odors but also frees owners from the chore of manual litter box cleaning.

A Short Case Study

Litter-Robot offers a self-cleaning litter box that automatically scoops and separates waste after a pet uses it. The waste is deposited into a waste drawer that can be emptied periodically, significantly reducing litter box maintenance for pet owners. This innovative product promotes a cleaner and more hygienic environment for both pets and owners.

How to Develop an IoT Application for Pet Care? 

Let’s discuss the steps for developing an pet care IoT application from scratch,

1. Understanding the Core

Before diving into technical details, it’s crucial to solidify the application’s core purpose and target audience. Businesses should clearly define the pet care needs the application addresses and the type of pet owners it aims to serve.

2. Hardware Platform

The backbone of any IoT application is the hardware platform. This involves selecting processing boards or microcontrollers that can handle the desired functionalities. Here’s a breakdown of some popular options:


For resource-constrained applications with basic functionalities like temperature or motion sensing, microcontrollers like the Arduino Uno or ESP8266 offer a cost-effective and easy-to-use solution. These microcontrollers typically utilize low-power processors and often come pre-programmed with libraries for common sensors.

Single-board computers

For applications requiring more processing power and complex functionalities like video streaming or advanced data analysis, single-board computers like the Raspberry Pi are a popular choice. These boards offer higher processing speeds, increased memory capacity, and run full operating systems like Linux, allowing for greater development flexibility.

Custom designs

In some cases, businesses might require functionalities beyond the capabilities of off-the-shelf platforms. This necessitates custom hardware design using specialized components like Application Specific Integrated Circuits (ASICs) or Field-Programmable Gate Arrays (FPGAs). While offering the highest degree of customization, this approach demands significant engineering expertise and resources.

3. Building a Strong Foundation

A robust backend infrastructure acts as the central nervous system of the application. This includes establishing secure servers to manage data storage, user accounts, and communication between the hardware devices and the mobile app. As real-time data transmission is crucial for many pet care applications, ensuring reliable communication with large data volumes becomes paramount. Additionally, integrating robust security measures into the backend infrastructure protects user data and device functionality.

4. The User Interface – A Bridge Between Pet and Owner

The mobile app serves as the bridge between pet owners and their furry companions, so creating an intuitive interface is essential for better user adoption and engagement. The app should provide clear and actionable information, allow for easy interaction with pet care devices, and offer a seamless user experience across different mobile devices.

5. APIs – The Connectors

Application Programming Interfaces (APIs) act as connectors, enabling communication between the hardware, backend infrastructure, and the mobile app. By creating well-defined APIs, businesses ensure smooth data exchange and functionality across different components of the system. Furthermore, integrating with third-party APIs opens doors to additional functionalities, such as weather data or pet health information services, enriching the overall user experience.

6. Data – The Engine of Insights

The true power of IoT applications lies in data. Implementing data storage solutions allows for the collection and analysis of sensor data from pet care devices. Here are some technical details to consider for data management:

Choosing the right database depends on the volume, velocity, and variety of data collected. For time-series data generated by pet activity trackers, NoSQL databases like MongoDB might be a suitable choice. For relational data from user profiles or pet health records, traditional SQL databases like MySQL could be more efficient.

Data Analytics Tools: Leveraging data analytics tools and machine learning algorithms allows businesses to extract valuable insights from pet care data. These insights can be used to make the user experiences better, generate targeted recommendations for pet care routines, or even identify potential health issues early on.

Must-Have Features in a Pet Care IoT App

Here’s a breakdown of some must-have features you should include in your pet care IoT app,

1. Comprehensive Pet Profiles

Capture essential information beyond a pet’s name. Allow pet owners to create detailed profiles, including pet type, breed, age, weight, and even medical history. This info can be crucial for providing personalized care recommendations and ensuring the app caters to each pet’s unique needs.

2. Real-Time Dashboard

Information overload is a real concern for app users. A well-designed real-time dashboard provides a central hub for pet owners to access critical information at a glance. This could include current temperature readings from wearable health monitors, activity level indicators, and even countdown timers for upcoming feeding schedules or scheduled walks. Additionally, integrating interactive controls for feeders and monitors directly into the dashboard empowers owners to manage their pet’s care remotely with ease.

3. Historical Data and Actionable Insights

The true power of pet care IoT apps lies in data analysis. The app should track and store data on pet health, activity levels, and feeding patterns over time. By presenting this data with clear and concise historical views, pet owners can identify trends and gain valuable insights into their pet’s well-being. Furthermore, the app can leverage this data to generate tailored recommendations on pet care routines, provide targeted health tips based on the pet’s individual needs, and ultimately empower owners to make informed decisions for their furry companions.

4. GPS Tracking for Wearables

For pet owners with adventurous companions, GPS tracking functionality offers peace of mind. The app should allow real-time location monitoring, enabling owners to track their pet’s whereabouts and ensure their safety during outdoor adventures. Additionally, features like setting safe zones with perimeter alerts can further enhance security by notifying owners if their pet strays beyond designated boundaries. Some companies, like Pawscout, have even taken this a step further by integrating lost pet notification systems that can alert nearby users, fostering a sense of community and increasing the chances of a safe return.

5. Interactive Elements for Non-Wearable Devices

Pet care IoT applications extend beyond wearables. For non-wearable devices like smart feeders or treat dispensers, the app should offer remote control functionality. This allows owners to dispense treats, schedule automatic feeding times, or even activate interactive play sessions with toys, all from the convenience of their smartphone. Additionally, features like live video streaming for monitoring pets remotely can further strengthen the bond between pet and owner, even when physically apart.

Some Upcoming Technologies You Can Use to Enhance your IoT Petcare App

Now, that you have implemented some basic features, it’s time to include some upcoming technologies that can help you make a mark on the pet care app market. Here are five key areas that hold immense potential for enhancing pet care experiences:

1. AI-powered Behavioral Analysis

By leveraging artificial intelligence, pet care apps can analyze data collected from wearable sensors and smart feeders to identify behavioral patterns and potential health concerns. For instance, an AI algorithm might detect a decrease in activity levels or changes in eating habits, prompting the app to suggest a vet visit or recommend adjustments to a pet’s routine. This proactive approach to pet health can foster stronger customer loyalty and position companies as leaders in preventative pet care.

2. Advanced Biometric Monitoring

The future of pet care lies in non-invasive biometric monitoring. A lot of pet care companies are exploring technologies like smart collars equipped with bio-sensors to track vital signs like heart rate, respiration, and even temperature. This real-time data can provide some important insights into a pet’s well-being, allowing owners and veterinarians to detect potential health issues early on. Such advancements can significantly improve pet healthcare outcomes and create business opportunities for partnerships with animal health companies.

3. Personalized Nutrition Management

Combining data from smart feeders with a pet’s breed, weight, and activity level, IoT apps can personalize nutrition plans. This could involve suggesting optimal feeding schedules, portion sizes, and even recommending specific food types based on a pet’s individual needs. This tailored approach to pet nutrition can lead to improved pet health and potentially open doors for partnerships with pet food companies, creating co-branded wellness programs within the app.

4. Enhanced Entertainment and Enrichment

Ensuring that pets stay mentally stimulated and physically active is essential for their overall well-being. In the future, pet care apps could potentially integrate with interactive toys and environmental enrichment devices. For example, busineses can develop an app that can remotely activate a puzzle feeder for a dog or control a laser pointer for a cat, providing mental stimulation and entertainment while the owner is away. This interactive feature would not only benefit the well-being of pets but also create business opportunities for partnerships with pet toy manufacturers.

5. Predictive Analytics and Early Warning Systems

By harnessing the power of machine learning, pet care apps can evolve into predictive tools. Pet’s historical data and activity patterns can be analyzed to predict potential health issues before they become critical. This early warning system could prompt owners to schedule preventive vet visits or recommend dietary changes, ultimately improving pet health outcomes. This focus on preventative care can strengthen customer trust and position companies as reliable partners in pet wellness.

Top 5 Pet Care IoT Apps in the USA

 Here’s a glimpse into the top 5 pet care IoT apps in the USA:

1. Whistle

Whistle IoT Pet app

This app connects with a GPS tracking collar, allowing pet owners to monitor their pet’s location, activity levels, and even sleep patterns. This feature provides peace of mind, especially for pet parents with adventurous companions.

  • Activity and Sleep Monitoring: Whistle goes beyond location by monitoring a pet’s activity levels and sleep patterns. This valuable data can offer insights into a pet’s overall health and well-being, allowing owners to adjust their routines accordingly.
  • Actionable Insights: By analyzing pet data, Whistle empowers business analysts to develop targeted wellness programs within the app. This not only benefits pet health but also strengthens customer loyalty.

2. Petcube Play

Petcube IoT Pet app

This interactive camera app lets pet owners see, talk to, and even dispense treats to their pets remotely.

  • Emotional Connection: This innovative camera app allows pet owners to check in on their furry companions, reducing anxiety and separation stress. This emotional connection strengthens the pet-owner bond and bolsters customer satisfaction.
  • Partnership Potential: Petcube Play opens doors for strategic partnerships with pet toy and food companies. Bundled subscriptions with the app could create a win-win situation for both businesses and pet owners.

3. Furbo Dog Camera

Furbo IoT Pet app

Similar to Petcube Play, Furbo offers a two-way camera with a built-in treat dispenser. However, Furbo takes it a step further with features like barking alerts and a laser pointer attachment for playtime. 

  • Barking Alerts: Furbo offers peace of mind by notifying owners when their dog barks excessively. This can be helpful for identifying potential separation anxiety or alerting owners to unusual activity at home.
  • Interactive Play: The built-in laser pointer attachment in the Furbo camera provides a fun and stimulating way for pet owners to engage with their dogs remotely. This interactive feature keeps pets entertained, reducing boredom and destructive behavior.

4. Petfon Feeder

Petfon Feeder IoT Pet app

This smart feeder allows pet owners to remotely schedule and monitor their pet’s feeding times and portion sizes. Petfon takes the guesswork out of mealtimes with remote scheduling and portion control. 

  • Special Diet Support: Petfon caters to pets with specific dietary needs. Owners can customize feeding schedules and portion sizes to accommodate individual pet requirements.
  • Data-Driven Insights: By anonymously analyzing pet feeding data, Petfon can partner with pet nutritionists to develop personalized meal plans within the app. This value-added service fosters stronger customer relationships and promotes pet health.

5. Litter-Robot

Litter Robot IoT Pet app

This self-cleaning litter box app connects to a high-tech litter box that automatically scoops and disposes of waste. The Litter-Robot eliminates the unpleasant chore of scooping litter boxes. This self-cleaning system automatically scoops waste into a disposable receptacle, offering a hygienic and convenient solution for cat owners.

  • Reduced Odor: Litter-Robot’s automatic cleaning significantly reduces litter box odor, creating a more pleasant home environment for both cats and their human companions.
  • Subscription Services: The app allows for subscription services for replacement litter liners, ensuring a continuous and hassle-free experience for cat owners. This recurring revenue stream strengthens the Litter-Robot business model.


Modern pet care is not just about kibble subscriptions and chew toys anymore; instead, the future is all about connection. By embracing the power of IoT technology, businesses can develop innovative applications that revolutionize the way we care for our furry companions. This isn’t just about convenience; it’s about fostering deeper bonds, ensuring pet wellness, and creating a lucrative opportunity for pet care companies to capitalize on this growing market.

Developing an IoT application for pet care allows businesses to transform themselves from product providers to comprehensive pet care partners. By creating a connected ecosystem of devices and a user-friendly mobile app, companies can offer remote monitoring, personalized health insights, and interactive entertainment features, all within a single platform. This holistic approach not only strengthens brand loyalty but also opens doors to recurring revenue streams through subscription-based services or in-app purchases for premium features. By embracing IoT technology, businesses position themselves at the forefront of the pet care revolution, creating a win-win situation for both companies and pet owners while ultimately fostering a future of enhanced pet wellness and deeper human-animal connections.

Looking to Develop an IoT Application for Pet Care?

Idea Usher can help you develop a groundbreaking IoT application that brings peace of mind to pet owners everywhere. With over 500,000 hours of coding experience in the pet care field, our team of experts can craft a sophisticated solution that monitors your pet’s well-being in real time, all through a user-friendly mobile app. Let Idea Usher help you unleash the future of pet care!

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Q1: How do I create an IoT-based application?

A1: Building an IoT application involves connecting physical devices to the internet. Here’s a simplified roadmap. First, define your goal – what problem are you solving? Choose hardware with sensors that collect relevant data. Select a communication protocol for your devices to use to talk (WiFi, Bluetooth, etc.). Develop secure firmware to manage the device and transmit data. Pick a cloud platform to store and analyze the data. Finally, design a user-friendly app to interact with the data and control your IoT devices.

Q2: What is the pet care app?

A2: The term “pet care app” encompasses a diverse range of applications designed to simplify and enrich pet ownership. These apps can offer functionalities like pet health trackers, appointment scheduling with veterinarians, booking pet sitting services, and even pet training guides. Some cater to specific needs, like lost pet recovery or remote feeding for connected feeders. Ultimately, pet care apps leverage technology to empower pet owners to be more informed and responsible companions.

Q3: What are the four types of IoT applications?

A3: The vast world of IoT applications can be broadly categorized into four areas, which include consumer, industrial, infrastructure, and military. Consumer applications, like smart thermostats and fitness trackers, focus on personal convenience. Industrial applications, encompassing connected factories and fleets, prioritize efficiency and automation. Infrastructure applications, like smart grids and traffic management systems, optimize resource use for cities and industries. Finally, military applications leverage interconnected sensors and weapons for enhanced battlefield awareness and logistics.

Q4: How to create a pet care app?

A4: Crafting a successful pet care app requires a multi-step approach. First, define your target audience and the unique value proposition your app offers. Next, map out core features like pet profiles, appointment booking, and, potentially, pet sitter or walker connections. User-friendly design and secure payment processing are crucial. Consider incorporating pet health trackers or AI features for a competitive edge. Finally, prioritize data security and ensure seamless integration across platforms for a robust and user-friendly pet care companion.

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