Internet trends have significantly changed how we communicate and interact with people. The oldest form of chatrooms that the internet introduced to us has been long gone with a complete evolution in the generation and the internet; people prefer anonymity and complete privacy for them and wish not to get exploited on online platforms.

Living in the current generation of the internet and social media, it is not new to hear that people are getting trolled and getting stuck in controversies for what they have been posting and talking about, and not being able to express yourself completely takes the whole concept of social media apps for the entire another way.

But is there any solution for this? Can someone share and chat with anyone while maintaining their anonymity? The answer is yes; launched in the year 2012 Whisper app, developed by Whisper Text Inc, became a social media platform that lets its user anonymously send messages and share content without ever sharing their identity with anyone on the platform. This gives them a sense of privacy and security.  

Since the user feels safe, it has become one of the most used social media platforms amongst youngsters and has reported a revenue of 17 million dollars in FY 2022. 

So an app and a concept that has so much potential and protects the users from getting exploited, what would it be like to build your social media platform? Can you do that? The answer is yes.

Here is a guide for you to build the app.

So let us start without any further ado.

Business Model of the Whisper App: Looking In-Depth 

Before we start to discuss the development of the whisper app, it is important to understand the business model of the whisper app so you get to know the basics of the model. Let us have a look at the business model below.

Advertising Revenue

Most of Whisper’s revenue comes from advertising, and advertisers can design customized campaigns to reach specific audiences based on interests, location, and other requirements. The app displays advertisements to users in various formats, including advertisements and sponsored posts, which generate money for the company.

Whisper Subscription Service: Whisper+

Whisper has launched Whisper+, a membership service providing customers with additional features and benefits. Whisper+ is a monthly or yearly subscription service that allows users to see who has viewed their posts and access more prospective matches on the app’s dating service. Periodic subscription fees generate revenue for the company.

Data Analytics 

Whisper also makes money through data analytics. The app records user data such as location, interests, and behavior to deliver information to advertisers and third-party companies. Whisper can sell or utilize this data to improve the app’s features and efficiency, attracting more users and advertisers.

Collaborations and Partnerships 

Whisper has also developed partnerships and collaborated with other businesses to generate revenue. For example, the app worked with media entities to create material based on user-generated content. Revenue from such connections can be generated through advertising, sponsorships, and other sources.

Overall, Whisper’s revenue comes mainly from advertising, with extra money from its Whisper+ subscription service, data analytics, partnerships, and sponsored content. The app’s key attraction is its anonymity, which allows users to express themselves freely and interact with people without fear of judgment or getting trolled.

Top 8 Features of the Whisper App.

After understanding the business model, let us look at the app’s top features, which make it unique and have a unique selling proposition. For that reason, here is what makes the app unique.


Registering these apps is easy, and you can quickly log in or sign up for the app using the other sign-in options like Google, Facebook, and Google+. Besides these, a manual subscription is also available.

Profile Edit

The app also provides the space to edit the profile, like username, email id, and profile picture. Moreover, it offers many options that can help enhance the profile.


The user can send anonymous messages to other users via greeting cards with your words combined on a picture. When a user starts the app, he will see photos containing a secret. The user can respond to the message publicly or secretly by selecting an anonymous public post or a private conversation. Users are not required to reveal their authentic identity when communicating with others.


The privacy backing on these apps is very high, and they do not disclose the personal identity of the users at any cost. All the privacy parameters like location, personal information, and other identity factors are never disclosed; moreover, the app’s major selling point is maintaining the user’s anonymity.

Push Notifications

The user should be able to receive notifications when his app needs to be updated or when a new feature is added to it. The user should additionally receive notifications when a friend sends a new message, someone wants to connect with him, or someone edits or adds a photograph to his profile. They will also receive reminders if a person in contact has a birthday. The user can specify which dates should get notifications.

Multiple Language Support 

These apps have multiple language support to cater to most people and bring and make a stronger community of people from different countries, cultures, and languages. 


The refresh option is given to the user if the application is stuck due to technical issues or wants to see a completely refreshed feed. Just pulling the feed down and releasing it will lead to refreshing feeding. 

Ratings and Review

The user can type any review on the app portals where the application admin can overlook if the user is facing any problems. Moreover, the app has a unique feature known as “Shake to review,” where the user can simply shake their device, and a box pops up where they can mention the problem.

Steps to Build an App like Whisper: Essential and the Key Factors

After understanding the business model and the features, let us look at the important steps that must be put in to build an app like Whisper.

Conducting the Market Research

One of the essential steps is to have in-depth market research to understand the trends and ongoing aspects in the social media space so that you can cater to your audience better; this research will assist you in determining the features and functionality to add to your app. It would help if you also researched competitors to identify market gaps your app can fill.

Set a Scope

Define the scope of your app’s features and functionalities, as well as the user interface, user experience, and overall design. Make prototypes and wireframes to help you understand your app and improve the user experience. It would help to establish a clear product strategy, including the development goals and deadline.

Choose a Development Platform 

It is important to define the platform you want to build your app. Please develop your app on both platforms, Ios and Android, and understand the required parameters for both platforms and how to develop the app.

Hiring a Team

You can only function with a good set of the team; hire the best developers for your platform that can help you build the best product; developers, designers, and quality assurance testers should all be on this team. Because privacy and security are essential elements of the Whisper app, hiring with experience designing anonymous social networking apps is critical.

Development of the App

Create your app using the criteria and needs you’ve specified. This includes coding, third-party API integration, testing, and troubleshooting. Consider adding tools such as content moderation and user reporting to guarantee the platform is safe and secure for all users; moreover, while developing, pay attention to the user’s needs and what is already lacking in the market.

Understand the Safety Standards

The team needs to understand that the whole app’s success depends on security and which is the major selling point for the app. Thus, work on the security aspects, Put in place security measures to protect the privacy and security of user data. Because anonymity is a crucial component of the Whisper app, you should consider encrypting data and applying other security measures that protect user identities and avoid data breaches.

App Launch 

Launch your app in app stores and promote it on social media and through marketing efforts. Consider collaborating with influencers and bloggers to generate recognition and attract new consumers, use proper campaigns to launch the app so the reach increases, and test and check the app to ensure all the features are working properly before launching the app to the public.

App Maintenance

Maintain and update the app regularly to address issues, offer new features, and improve user experience. You should also respond to user suggestions and concerns to keep the platform up-to-date and beneficial to your target audience.

Understanding the Types of Anonymous Social Media Platforms 

While building an anonymous social media platform, it is essential to understand what the said categories in the above and what kind of app you focus to build 

Anonymous Chat Based Platforms 

These are the platforms or chatrooms where people can form groups and communities on different topics and ideas and have a discussion on those while the user has an anonymous identity; these platforms are great for those who would love to share their opinions and connect with new people on an online platform without ever revealing their identity. 

Anonymous Social Media Platforms 

This platform works like any other platform where users can share images, videos, and texts. Still, the hook is the identity will never be revealed, thus giving the user a sense of security and privacy.

With these applications topping the market, it is much easier for people to communicate with others without revealing their true identities. They provide a unique level of privacy and secrecy, making it easier for others to engage with the application.

Thus it is clear what kind of apps can be built under the anonymous category, and you can develop your app as you like.

Essential Tech Stack For Developing an App like Whisper

Here is the list of all the software that will help you build an app like whisper let us have a look

Backend Development 

The backend of the app will be responsible for handling data storage, processing, and server-side logic. The essential technologies for backend development are:

Programming Languages 


Python is a versatile programming language known for its simplicity, readability, and wide range of applications, from web development and data science to artificial intelligence and machine learning.


Java is a widely used programming language known for its portability, security features, and object-oriented programming model.



SpringBoot simplifies Java web development by providing a set of pre-built modules and automating many of the configuration tasks.


Express.js is a flexible and minimalist web framework for Node.js that allows developers to build scalable and high-performance web applications easily.

Cloud Infrastructure

Amazon web services

Amazon Web Services (AWS) is a comprehensive cloud computing platform that offers a wide range of computing, storage, and networking services and tools for deploying and managing applications.

Google platform services

Google Cloud Platform (GCP) is a suite of cloud computing services that offers computing, storage, and networking options, as well as advanced data analytics, machine learning, and artificial intelligence capabilities.

Front End Development

The front end of the app will be responsible for displaying the user interface and handling user interactions. The essential technologies for frontend development are:



Angular is a popular front-end web framework for building dynamic and interactive single-page applications (SPAs) using HTML, CSS, and TypeScript.


Vue.js is a progressive and lightweight front-end web framework that makes it easy to build scalable and high-performance user interfaces (UIs) for web applications using HTML, CSS, and JavaScript.

Mobile Development 

Whisper is primarily a mobile app, and it will be necessary to develop the app for both iOS and Android platforms. The essential technologies for mobile development are:



Swift is a modern and powerful programming language developed by Apple for building iOS, macOS, watchOS, and tvOS applications.



Kotlin is a modern programming language designed for the Java Virtual Machine (JVM) that offers a concise and expressive syntax and interoperability with Java and Android.

Android Studio 

Android Studio is the official integrated development environment (IDE) for building Android applications, offering a suite of tools for designing, coding, testing, and debugging Android apps.

Message and Notification

Whisper relies heavily on messaging and notifications. The essential technologies for messaging and notifications are:

Push notifications

Firebase Cloud Messaging 

Firebase Cloud Messaging (FCM) is a cross-platform messaging solution provided by Google for sending push notifications to mobile devices and web applications.

Apple Push Notification Service

Apple Push Notification Service (APNS) is a service Apple provides for sending push notifications to iOS, macOS, and watchOS devices using a secure and efficient protocol.

Real-Time Messaging

Firebase Realtime Database 

Firebase Realtime Database is a cloud-hosted NoSQL database provided by Google that allows real-time data synchronization between clients and servers.


As Whisper allows users to share their thoughts anonymously, security and privacy are critical. The essential technologies for security are:

  • SSL certificates for secure communication
  • OAuth2 for secure authentication
  • Encryption for sensitive data


Building an app like Whisper requires a strategic approach focusing on understanding the target audience, identifying key features, and incorporating user feedback. It is important to prioritize user privacy and security while providing a seamless and engaging user experience.

Furthermore, partnering with a team of experienced developers and utilizing cutting-edge technology is crucial for success. This will ensure the app is built efficiently and effectively, with features and functionality that meet the target audience’s needs.

At Idea Usher, we understand the importance of creating a quality app that is functional and appealing to users. Our team of developers is well-equipped to handle the challenges of building an app like Whisper. We use the latest technology and strategies to deliver a high-quality product.

Therefore, if you want to build an app like Whisper, look no further than Idea Usher. Contact us today to learn more about our services and how we can help turn your dream app into a reality. Building an app like Whisper requires a strategic approach focusing on understanding the target audience, identifying key features, and incorporating user feedback. It is important to prioritize user privacy and security while providing a seamless and engaging user experience.


Q. What is an anonymous social networking app, and how does Whisper work?

A. An anonymous social networking app like Whisper allows users to share their thoughts, feelings, and experiences anonymously. Whisper allows users to post text or images, which are then displayed to other users in a feed format. The app does not require users to create a profile or provide any identifying information, which helps to preserve their anonymity.

Users can interact with each other by commenting on or liking posts, following other users, or sending private messages. The app also allows users to search for posts based on keywords or hashtags, which can help them find content relevant to their interests.

Q. How can user feedback be incorporated into the development process when building an app like Whisper?

A. User feedback is critical when building an app like Whisper, as it helps you understand what features and functionalities are most important to your target audience. User research should be conducted early in the development process to identify key pain points and areas for improvement. This can include surveys, focus groups, or one-on-one interviews with potential users.

As the app is being developed, gathering feedback on each iteration is important to ensure that the app meets the user base’s needs. This can include conducting usability testing to identify areas of the app that may need to be clarified or easier to use. Additionally, gathering feedback on specific features or design elements can help you make informed decisions about improving the app over time.

Q. How do I find the right team to build my app like Whisper? 

A. To find the right team to build your app like Whisper, look for developers with experience building social networking apps or apps that rely on user-generated content. Additionally, consider partnering with a development agency with experience working with startups that can help guide you through the development process. Look for developers comfortable with the latest technologies and tools and have a track record of delivering quality products on time and within budget.

Q. What key features need to be incorporated into an app like Whisper?

A.  An app like Whisper should have key features, including the ability to post anonymously, search for and connect with other users, and share posts on social media. Additionally, it is important to prioritize user privacy and security by implementing measures like end-to-end encryption and user-blocking options

Q. What challenges may arise when building an app like Whisper? 

A. One of the biggest challenges in building an app like Whisper is ensuring user privacy and security. Because users post anonymously, preventing inappropriate content or identifying users who violate community guidelines can be challenging. Additionally, keeping the content fresh and engaging over time can be challenging because the app relies on user-generated content.

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