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How Are Fantasy Sports Apps Like Fanduel And Draftkings Transforming The Industry

Fantasy sports app like Fanduel And Draftkings

Online fantasy sports platforms act as digital storefronts for sports enthusiasts. This fact has led to their rise in popularity over the past decade, particularly among millennials. 

Fantasy fans are not limited to American Football or Basketball anymore; in 2015, there were well over 3,000 different daily fantasy sports contests in North America alone.

An increase in the number of apps like the Fanduel app and fantasy sports players strongly indicates that fantasy sports apps will be as popular as they are now. Several businesses are ready to make investments to meet the growing demand for fantasy sports and are eyeing the market for such opportunities. If you are one of those companies, this blog is for you.

What is a Fantasy Sports App?

Fantasy sports apps are websites or applications that allow you to play fantasy sports games on your phone or tablet that simulate real-life sports leagues. These apps will enable you to manage your own virtual sports teams, draft NFL football players, or join contests with other fans in real time.

What makes them popular?

With fantasy sports market apps such as FanDuel and DraftKings, there are no more extended boundaries on when you can participate in short-term fantasy sports. Thus, their popularity has increased.

The system is designed so that it would be impossible to pick a bad team for the whole year and allows to re-live the entire season every day, helping the sports enthusiasts live the dream.

Some additional factors that contribute to the popularity of these apps are:

  • They are competitive
  • The users are in charge
  • A platform to connect with like-minded people
  • The craze of victory
  • It’s simply fun and rewarding

Competitive

Many sports fans love competition because it’s a way to feel as if they’re directly impacting their team. Fantasy sports make the experience even more interactive and competitive, as there’s little else like it.

The users are in charge.

Fantasy sports provide a competitive outlet for fans to use the skills they already have in a way that adds a sense of ownership to their favorite team.

A platform to connect with like-minded people

The fantasy sports community is a tightly knit group of like-minded individuals bonded by their mutual love for the game and the desire to win.

The craze of victory

Winning fantasy sports isn’t a small task, as you are up against several like-minded individuals who probably possess skills similar to yours. 

It’s simply fun and rewarding. 

For many people, fantasy sports can be a welcome escape from the grim realities of their daily life.

Fantasy sports industry statistics:

After studying the daily fantasy sports market, the revenue was estimated to be $15680 million in 2019. This number is said to reach $32078 million by 2025, along with a CAGR of 12.67% between 2020-2025. 

Overview of Fanduel And DraftKings

Fanduel and DraftKings are two of the biggest competitors in the daily fantasy market. Both sites provide similar features and functions, and both have a big presence in the online community. The only difference between the two is that Fanduel has a wider variety of games and allows players to choose their own team, while DraftKings uses auto-drafts.

Fanduel: Fanduel is a fantasy sports site that was founded in 2009 and is based out of New York City. They offer fantasy sports for several different types of sports, including Football, Basketball, Baseball, and Hockey. All games on Fanduel are paid to play, and if you win, your prize is increased by the amount that you have to pay for the contest. Currently, Fanduel offers single-entry contests as well as multiplayer leagues.

DraftKings: DraftKings was founded in 2012 and is based out of Boston, Massachusetts. DraftKings was founded by Jason Robins, Paul Liberman, and Matt Kalish. The major difference between the two sites is that DraftKings offers free games, as well as pay-to-play contests, as Fanduel does. When you play a free game on DraftKings, your reward for success is if you win the contest points.

Know about both these apps in detail below.

What is the Fanduel App?

FanDuel is a fantasy sports company acting in the niche of fantasy sports. It has offices in New York, more than 1,000 workers, and 6 million users, and it’s still growing. 

FanDuel company info:

Founded July 2009
Type Subsidiary
Owner Flutter Development
Website www.fanduel.com

FanDuel’s fantasy sports are divided into the following segments:

  • NBA
  • CFB
  • Golf
  • NFL
  • NHL
  • MLB
  • Soccer
  • Tennis
  • WNBA
  • CBB
  • NASCAR

What is the DraftKings App?

DraftKings fantasy sports company is one of the biggest fantasy sports companies in the United States. It was founded in 2012 and now employs more than 850 people. It has raised a total of $895 million and shows no signs of slowing down.

DraftKings company info:

Type Public
Industry Daily Fantasy Sports
Founded 2012
Website www.draftkings.com

DraftKings fantasy sports are divided into the following segments:

  • NHL 
  • MLB
  • NBA
  • NFL
  • PGA
  • premier league
  • UEFA Champions League Soccer
  • NASCAR Auto Racing
  • Mixed Martial Arts (MMA)
  • Canadian Football League
  • XFL

How Do Fantasy Sports Apps Work?

Fantasy sports allow players to assemble a roster of professional athletes from actual teams in the National Football League, Major League Baseball, National Basketball Association, and other leagues. It is a way to virtually experience the thrill of being a coach, general manager, or owner of a major professional sports team.

In order to participate in fantasy sports, you have to select a team from a professional league and then track the performance of your players throughout the season. Your team’s performance is based on how well your players do in their real-life games. You can win prizes just for being good at predicting which players will have big performances every week.

How Are These Apps Ruling the Fantasy Sports Industry?

Three years ago, FanDuel used an unprecedented media ad blitz to push its daily fantasy sports product, leveraging a legal gray area. But aren’t acquisitions a magical thing?

In the middle of 2018, the Fanduel app got bought by what is now known as Flutter Entertainment. This acquisition unlocked the doors of success for the app.

True smartness can be seen by CEO Nigel Eccles changing the app’s primary motive to pure entertainment via a tech-based approach.

FanDuel being a direct competitor to DraftKings, there were talks of a merger. It got called off when the FTC (Federal Trade Commission) pointed out that the merger would lead to the new single organization having pure monopoly power over the market by 90%.

Some fun facts about the fantasy sports industry:

  • The fantasy sports market share is reported to grow exponentially to over 119% between 2020 and 2026.
  • The female segment is known to grow in the fantasy sports world in the coming future.
  • Across the USA and Canada, there are approximately 59 million people currently engaged in the fantasy sports world.

It is no secret that this industry is about to boom in the coming days.

How Does the Fantasy Sports World Generate Revenue?

Fanduel and Draftkings Apps

Such fantasy sports apps offer various business models to generate revenue:

  • Subscription-based
  • In-app purchases
  • Leagues and Tournaments
  • Pay-per-click ads
  • Premium services

Subscription-based

Subscriptions are one the most mainstream yet effective ways of monetizing an app. Here, the users are charged a monthly/yearly fee to access the content/services of an app.

In-app purchases

Using this strategy, physical or virtual goods are sold within an app and the profits earned are retained by the admin organization.

Leagues and tournaments

Fantasy sports apps can initiate sponsored leagues and tournaments with entree fees/charges.

Pay-per-click ads

Almost all in-app ads follow the strategy of pay-per-click (PPC). This means that the app would earn a small amount of money every time a user clicks on those ads.

Premium services

Another great monetizing strategy is offering users premium services. You classify some services of your app as premium services that the users can avail of only after they pay some fee or charges.

With a bit of sports-minded sales and marketing, one can easily monetize their fantasy sports platform and make their name in the fantasy sports industry!

Cost to Develop an App Like FanDuel and DraftKings

The cost of the development of fantasy sports apps depends on many factors:

  • Which platform are you choosing to build your app (Android or iOS)
  • What all features do you want to add to your app
  • The kind of UI/UX components you are adding to the app
  • What kind of app development team are you working with

The above factors have a significant impact on the cost of the development of an app. The average price of development can go somewhere between $5,000 to $10,000.

Also read Fantasy Football App Development Like NFL, ESPN | App Development and Cost

Conclusion

As many jurisdictions legalize sports contests, the sneakers app or Fantasy sports app such as FanDuel and DraftKings market is forecast to grow significantly. It could be a larger market than the actual sport itself!

Now is the right time to secure your fair share in this market and build the Fantasy Sports App of your dreams. And for that, going with a reputable app development company such as Idea Usher would be a smart move.

Why our Fantasy Sports Apps are too good:

  • Available on multiple platforms
  • Supports all sports
  • Offers referrals and achievements
  • Regular updates
  • Scope for scalability
  • Multilingual platforms
  • 24×7 support

Contact us to know more! 

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FAQs

Q1. What are the most important fantasy sports sites apart from FanDuel and DraftKings?

A1. Some of the most popular fantasy sports sites are:

  • Cricbuzz.com
  • Fantacalcio.it
  • Fantasypros.com 
  • nbcsportsedge.com 
  • Fantasyfootballscout.co.uk
  • realgm.com 
  • fantrax.com 
  • rotowire.com 

Q2. Who is DraftKings owned by?

A2. The founders of DraftKings are Jason Robins, Matt Kalish, and Paul Liberman.

Q3. Are virtual sports fantasy legal in the USA?

A3. The fantasy sports gaming industry is legal everywhere in the USA.

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Isha Shukla

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