Essential features of a successful event management app

Event management made easier

Let’s be honest. Organizing events is nothing short of a Herculean task.

And event management apps have become essential to hosting all sorts of events – especially considering the nature of event planning and management jobs.

Event planning usually involves dealing with endless spreadsheets and sending hundreds of emails a day – a tedious job that will tire anyone out.

Moreover, the added stress that accompanies the job – be it from dealing with last minute changes to the keynote speaker or managing the meal preferences of thousands of guests – can freak out even the most experienced of the event planner.

Thankfully, an event management app makes handling the innumerable tasks of organizing one or even multiple and possibly overlapping events easier and less intimidating.

Moreover, such apps also help the users find what’s happening in their cities and gives them a simplified and hassle-free experience.  

Event management apps – a growing industry

Entrepreneurs see the event management industry as a lucrative business opportunity and wish to build mobile solutions that make the work of event planners easier and faster.

And the underlying statistics validate the decision of anyone thinking about entering the event management industry.

The event management software market was valued at $8.144 billion in 2019 and is expected to reach $14.94 billion by 2025, at a CAGR of 10.65% over the forecast period 2020 – 2025.

The industry has also seen heavy investments from angel investors, with $50 million being invested in 2016 itself. 

Additionally, according to a 2017 report, 57% of event organizers use event management software, with 76% of event professionals who don’t use event apps intending to adopt them.

And to top it all, event planners realize the necessity of event management apps, with 91.1% of them believing that such apps are relevant. 

With that being said, let’s now look at some features that will make your event management app successful.

Must-have features that your event management app needs

Any event management app will have three primary stakeholders – the event-goers, the organizers and the business/platform administrator. 

All of them have specific needs that require robust technological solutions to simplify their experience. 

An event management app must thus have three separate panels for the user, organizer and the administrator, each with a specific list of features.

User Panel

• Registration & Sign Up: Users will need to enter their information to register in the app. They can also use their gmail or Social accounts to access the app.

• Location & Interest: Users can select the event type they are interested in. They can choose their preferred city or location. Location will also be auto detected by the app.

• Events Near User: The home feed of the users would contain all the events that are happening near them.

• Events Details: Users can check events information like location, type, time, number of people attending the event and more.

• Buy Ticket: Users will be able to buy tickets for the events. Additionally, they will receive the details in email and in their order history on profile.

• QR Code: Users will get unique QR code on successful registration, which becomes their unique identification at the event venue.

• Offline functionality: Internet services may be bad or non-existent on the event venue. Ensure that the user does not suffer by having ticket information and user’s QR code available offline in the app.

• Push notifications: Keep your users updated about live events happening near them. Use push notifications to remind them about concerts, live performances or talks from special speakers.

• Location based features: As users may be visiting the event venue for the first time, provide important information about the venue like seat plan or a detailed floor plan in the app.

Organizer Panel

• Registration: Event organizers will need to login to access the panel.

• Add Events: Event Organizer would have a panel where he could add details of the event, add inventory, ticket pricing etc.

• Event Categories: The event organizer can list the event in a category, to make it easier for the user to find their event of choice.

• Event Guests: The organizer can see the number of guests attending his event.

• Sponsorship management: Make it easier for the organizer to search for and engage with potential sponsors for their events.

Admin Panel

• User Management: A powerful Admin Dashboard to monitor users – from validating and approving different user accounts to blocking or removing them.

• Events Management: The admin can update or remove any event and tag it with interest and city. The admin can also update details of the event like change in venue or time.

• Transaction Management: Admin can manage and monitor the revenue generated from purchase of tickets.

• Analysis and reports: Receive real-time insights with accounting details and create a sales report which will help to discover new opportunities for the growth of the app.

Conclusion

Event management is a thriving sector which has immensely benefited from technological advancements and popularity of mobile devices. To build the next big event management service like Eventbrite, you will need an app development company that understands your needs and helps you transform your ideas into a successful business venture. 

And we are here to help.

Idea Usher is a pioneering web-app development company with years of experience in building robust, scalable, and innovative technology solutions. Our designers, programmers and testers have previously worked on developing event management apps and bring their combined expertise to ensure your ideas blossom into a successful application.

If you have an idea about developing an event management app, get in touch.