Game development transcends entertainment and graphics; it creates ecosystems, rewards players, and grants communities real ownership of their experiences. With the evolution of Web3, a new type of game emerges that entertains and empowers players. A Web3 game like Snaky Cat exemplifies how gameplay, blockchain, and digital assets can come together to deliver a more immersive and rewarding experience for all players.
Snaky Cat stands out by mixing the nostalgic charm of classic snake mechanics with on-chain elements like token rewards and NFT skins. It’s fast, competitive, and surprisingly addictive, all while letting players earn and trade within a decentralized ecosystem. This blend of fun and function has made it one of the more recognizable names in the Web3 gaming space.
In this blog, we’ll walk through what it takes to build a Web3 game like Snaky Cat, from the technology stack and game design to tokenomics, community engagement, and launch strategy.
What is Web3 Game: Snaky Cat?
Snaky Cat is a blockchain-based multiplayer arcade game where players control a cat with a snake-like body in a competitive 2D arena. The objective is to collect donuts, grow in length, and outmaneuver opponents without crashing. Built on Base, an Ethereum Layer 2 network, the game enables real-time play with low transaction costs. Its Web3 integration allows players to earn rewards, customize their characters with over 50 skins, and access advanced game modes like Expeditions, making it a standout title in the snake-style Web3 gaming space.
Snaky Cat Gameplay Mechanics
Snaky Cat blends fast-paced arcade action with adorable feline chaos. Your mission is simple: eat donuts, grow longer, and outlast your rivals.
- Main Goal: Take control of a snake-like cat, eat as many donuts as possible to grow longer, and stay alive by avoiding other players and obstacles.
- Timed Matches: Each round is limited by a timer. The goal is to stay in the game until time runs out while collecting points.
- Combo System: Eating donuts in quick succession builds combo streaks, which lead to higher scores and bonus rewards.
- Power-Ups: Catching mice during gameplay gives your cat special abilities. These power-ups can help you survive longer and get an advantage over opponents.
- Customization Options: Choose from over 50 unique cat skins and accessories to personalize your in-game character.
- Team Mode: Team up with a friend and combine your characters into one fused cat with a special skin designed for duo play.
- Expeditions: Cats that make it through a round without being knocked out can go on expeditions to earn exclusive rewards.
- Rubies: This currency is used to buy power-ups, giving you a better shot at staying ahead during each round.
- Cat Tokens: Spend Cat Tokens to unlock new skins and accessories, letting you customize your cat even further.
- Wallet Integration: Connect your Web3 wallet to the game to access blockchain features.
- Earn TOWER Tokens: Compete in competitive matches to earn TOWER tokens, adding real value to your gameplay experience.
Business Model of Snaky Cat
A Web3 game like Snaky Cat is designed not just for entertainment but also for scalable economic participation. Its reward-driven ecosystem offers a blueprint for sustainable revenue in the emerging world of blockchain gaming.
- Play-to-Earn Framework: A Web3 game like Snaky Cat operates on a play-to-earn model, where players are rewarded for both performance and participation through blockchain-based tokens.
- Powered by the TOWER Token: The in-game economy is built around the TOWER token, part of a wider ecosystem that includes titles such as Crazy Kings and Crazy Defense Heroes.
- Entry-Based Competitions: Players purchase entry tickets for competitive matches using TOWER tokens. A share of these fees contributes to a prize pool awarded to top-performing players.
- Dual In-Game Currencies
- Rubies: Used to buy power-ups that provide a competitive edge during matches.
- Cat Tokens: Allow players to unlock and customize skins and accessories for their avatars.
- Free Access Events: Periodic free-entry events are organized to attract new users and promote engagement, offering a low-barrier introduction to blockchain arcade game mechanics.
- Enhanced Token Utility: By enabling transactions, rewards, and upgrades through token usage, the game ensures consistent utility and demand for its digital assets.
- Growth-Oriented Design: Snaky Cat’s model illustrates how to build a snake-style Web3 game with long-term sustainability, where monetization, player retention, and ecosystem value are strategically aligned.
Why Snaky Cat is Famous or Popular?
The viral success of a Web3 game like Snaky Cat reflects a growing demand for blockchain-native arcade titles with real earning potential. Its gameplay and token mechanics together set a new benchmark for Web3 casual game experiences.
- Modern Twist on a Classic Format: A Web3 game like Snaky Cat updates the nostalgic Snake gameplay with real-time multiplayer battles, attracting both traditional gamers and new-age Web3 users.
- Blockchain-Enabled Rewards: Players can earn TOWER tokens and compete for prize pools, offering real-world value for in-game success, a key differentiator from conventional mobile games.
- Appeals to a Broad Demographic: Its simple yet competitive mechanics make it approachable for casual players while offering depth and strategy for more engaged Web3 gaming enthusiasts.
- Trusted Industry Partnerships: Backed by industry leaders like Animoca Brands and Coinbase, the game benefits from heightened credibility, market access, and integration potential within the broader Web3 ecosystem.
- Strong Pre-Launch Momentum: With over 1.5 million pre-registrations, Snaky Cat demonstrated exceptional market interest, signaling strong potential for community growth and user adoption.
- Accessible Across Platforms: Designed for mobile accessibility, the game reaches a global audience without limiting players to complex setups or high-end devices.
Key Features of The Web3 Game: Snaky Cat
Snaky Cat brings a fresh twist to classic arcade gameplay by combining PvP mechanics with on-chain asset ownership. Built for competitive fun and digital collectibility, it creates a fast-paced experience that rewards both skill and strategy.

A. Core Gameplay Features
Snaky Cat focuses on simple yet addictive mechanics that challenge reflexes and strategy in short competitive bursts. The game’s real-time PvP setup keeps players engaged and encourages repeat sessions.
1. Real-Time PvP Battles: Jump into fast-paced multiplayer matches where you control a snake-like cat, gobbling up donuts to grow while avoiding collisions with other players.
2. Combo System: Chain together quick donut snacks to build combos, unlock big score boosts, and dominate the arena leaderboard.
3. Power Mice: Track down special mice during matches to gain short-term power-ups that give you the upper hand when things get competitive.
4. Expeditions: If you manage to survive until the round ends without crashing, your cat earns a ticket to an expedition where extra rewards await.
B. Customization & Progression
Players can unlock and upgrade unique snakes, skins, and power-ups as they progress. These elements not only enhance gameplay but also build a sense of ownership and personal style.
1. Over 50 Cat Skins: Pick from a large collection of unique cat designs, each offering a fresh way to showcase your personal style in-game.
2. Stylish Accessories: Add fun accessories to your cat to create a look that’s all your own, from playful to bizarre.
3. Permanent Upgrades: Use the in-game rewards you earn to unlock lasting skill improvements, making your cat stronger in every future match.
C. Multiplayer & Social Features
Snaky Cat thrives on player-versus-player competition, encouraging real-time matches and leaderboard challenges. Social elements like friend invites and spectator modes add to community engagement.
1. Team Up Mode: Pair up with friends for special matches that feature fusion skins and let you build joint combos for even better rewards.
2. Friend Points (FP): Earn FP in Team Up mode and spend it on special items like quirky cat legs, adding even more flair to your character.
D. Web3 Integration & Rewards
Blockchain features like NFTs and token rewards are seamlessly integrated to support true digital ownership. Players earn through gameplay and can trade or sell assets on secondary markets.
1. Blockchain Elements: Built in partnership with Animoca Brands, Snaky Cat blends traditional gameplay with Web3 mechanics, allowing players to earn and manage digital assets.
2. In-game Currency: Use Rubies to grab helpful power-ups and Cat Tokens to unlock new skins, offering both gameplay advantages and fresh visual upgrades.
Key Takeaways of the Global Web3 Gaming Market
As per the report from Precedence Research, the global Web3 gaming market is experiencing rapid growth, projected to expand from USD 31.49 billion in 2024 to approximately USD 182.98 billion by 2034, reflecting a compound annual growth rate (CAGR) of 19.24% during this period.
Why Is There Growth In Web3 Gaming?
Web3 gaming is experiencing rapid growth, driven by the increasing number of daily active users and significant investments in the sector. In August 2024, Web3 gaming reached 4.2 million daily active users, marking a 6.88% increase from the previous month. The sector also saw $17.04 million in daily trading volume, reflecting a 8.94% growth compared to July 2024.
In addition to this, Pixels achieved 1 million DAUs in May 2024, showcasing the potential for widespread adoption. Another example is Mythical Games’ NFL Rivals, which recorded a $5 million NFT trading volume, underscoring the growing financial potential within Web3 gaming. The sector’s appeal is strengthened by digital ownership through NFTs and the ability to earn real-world value via play-to-earn models.
Must-Have Features of a Web3 Game Like Snaky Cat
A game like Snaky Cat blends classic arcade-style mechanics with blockchain-based ownership and rewards. Core features should include NFT-based characters, real-time PvP, and a competitive ranking system with token incentives.
1. Tap-to-Earn Mechanics
Players grow their characters by collecting rewards in real-time sessions using tap or swipe inputs. The core of gameplay revolves around movement-based tapping or swiping, where players collect donuts, avoid enemies, and grow in length. Every successful action translates into progression. This tap-to-earn format adds simplicity and speed to the game loop, allowing users to start playing without prior gaming experience while still offering skill-based outcomes.
2. On-Chain Rewards & Token Integration
Game actions are tied to smart contracts that distribute verified, real-value rewards based on performance. Players earn crypto rewards for their in-game performance. These are distributed through smart contracts that record scores and achievements on-chain. Token integration ensures transparent payouts, secure transactions, and verifiable ownership of rewards. For a Web3 game like Snaky Cat, this model reinforces long-term engagement by offering real-world value for in-game effort.
3. NFTs for Avatars & Power-Ups
Users can customize their gameplay experience with blockchain-verified assets they truly own. Customization is key to user engagement. Skins, accessories, and special power-ups can be issued as NFTs. These are either earned through gameplay or purchased using tokens. NFTs give players a sense of digital ownership, and their scarcity adds collectible value. These assets are stored on-chain with unique identifiers, enabling future resale or transfer.
4. Leaderboard & Competitive Play
Real-time scoreboards drive player retention through rewards and global recognition. Players compete in timed matches where only the top scorers win token prizes. A real-time leaderboard tracks performance globally, creating a competitive environment that keeps players returning. Smart contracts validate outcomes to prevent manipulation and ensure fair distribution of rewards.
5. Referral & Viral Sharing Features
Built-in social mechanics help players grow the user base while earning rewards for referrals. Growth in a Web3 game like Snaky Cat depends on community-driven expansion. Players are incentivized to invite others using referral codes or bonus multipliers. Social sharing tools are integrated directly into the game flow, helping build organic reach across platforms like Telegram and X.
6. In-Game Wallet or TON Integration
Secure and fast wallet connectivity powers token use and in-game purchases without friction. For seamless onboarding, the game supports direct wallet connections. TON Wallet is preferred due to its Telegram-native ecosystem, enabling players to earn, store, and use tokens without ever leaving the mini-app. This reduces friction and encourages more frequent transactions.
How to Make a Snaky Cat-Like Game on Web3
To build a Web3 game like Snaky Cat, you need to design responsive game mechanics, integrate smart contracts, and connect wallet infrastructure. The process also involves NFT deployment, leaderboard logic, and secure matchmaking systems.
1. Conceptualization and Game Design
The first step is to define the core gameplay loop. For a snake-style Web3 game, this includes arena design, movement mechanics, power-up behavior, and session timing. You also need to outline player progression, customization options, and monetization strategy. This blueprint becomes the foundation for the development and tokenomics layers.
2. Blockchain and Token Selection
Selecting the right blockchain is critical. TON is a strong fit for Telegram-integrated games due to its low latency and fast transactions. It also supports native wallet connections and seamless mini-app deployments. This decision will influence everything from gas costs to user onboarding speed.
3. Smart Contract Architecture
Smart contracts govern asset ownership, prize pool distribution, and on-chain gameplay logic. During development, you should focus on modular, upgradeable designs and ensure gas optimization to maintain affordability. Proper checks and balances must be built to prevent exploits, especially in competitive formats.
4. NFT Design and Asset Integration
A Web3 game like Snaky Cat often includes collectible skins, accessories, or game passes as NFTs. These assets must be unique, tradable, and visually integrated into gameplay. Metadata standards and interoperability should be considered from the start to future-proof in-game items and support future marketplace integrations.
5. Frontend and Mini-Game Integration
Building a responsive, mobile-first interface is crucial. The frontend should use Telegram’s mini-app framework if targeting that ecosystem. Intuitive controls, visual feedback, and real-time interactions are necessary to ensure high player engagement in a fast-paced environment like a Web3 game like Snaky Cat.
6. Wallet and Token Linking
Allow users to link their TON wallets quickly and securely. Wallet integration enables seamless token transfers, in-game purchases, and asset minting. For non-crypto users, consider light wallet flows or custodial options to reduce entry barriers. Smooth wallet connectivity is essential for long-term retention in a Web3 game like Snaky Cat.
7. Referral and Viral Mechanics
Games like Snaky Cat thrive on community. Implement invite codes, sharing rewards, and leaderboard incentives to promote viral growth. Social mechanics should be embedded into both gameplay and user flows to build organic momentum.
8. Testing and Security Audit
Before launch, run stress tests on smart contracts and backend infrastructure. Conduct audits to identify vulnerabilities and optimize performance under real-world conditions. Bugs in token logic or reward distribution can damage trust quickly, especially in blockchain environments.
9. Launch and Community Growth
Once stable, the game can enter public release. Coordinate a launch campaign that includes giveaways, influencer partnerships, and early adopter incentives. A Web3 game like Snaky Cat benefits from active community support, so post-launch engagement is just as important as development.
Cost Breakdown of Developing Web3 Game like Snaky Cat
The development cost depends on scope, blockchain integration, and backend complexity. Costs include game engine development, smart contract auditing, UI/UX design, and Web3 infrastructure setup.
Development Step | Description | Estimated Cost |
Game Design & Concept Development | Designing core mechanics, game flow, and monetization logic using tools like Figma and Miro. | $2,000 – $5,000 |
Smart Contract Development | Writing and testing contracts in FunC or Tact (for TON), with a focus on tokenomics logic. | $5,000 – $15,000 |
Blockchain Integration | Setting up TON blockchain for wallet connectivity, token issuance, and transaction handling. | $4,000 – $12,000 |
NFT Asset Development | Designing and minting avatar skins, power-ups, and collectibles using NFT standards. | $3,000 – $10,000 |
Frontend Development | Building responsive UI with React.js, integrating Telegram mini-app APIs and Web3 hooks. | $6,000 – $18,000 |
Backend Development | Developing APIs for session management, leaderboard tracking, and analytics with Node.js. | $6,000 – $15,000 |
Wallet Integration | Embedding TON wallet onboarding and secure transaction flows. | $2,000 – $6,000 |
Testing & Security Audit | QA testing, smart contract audits, and bug resolution using automated and manual tools. | $4,000 – $10,000 |
Community & Viral Mechanics | Referral systems, leaderboard logic, and social sharing features. | $2,000 – $5,000 |
Deployment & Optimization | Server setup, performance tuning, and app store deployment. | $3,000 – $8,000 |
Total Estimated Cost Range: $37,000 – $104,000
Note: This is an estimated cost range. The final pricing depends on factors like project complexity, development team rates, and any extra features you choose to include.
Key Cost Affecting Factors
- Blockchain selection: Costs vary significantly depending on gas fees, development complexity, and tooling availability.
- Smart contract complexity: More advanced tokenomics, staking, or multi-contract logic increases development and audit costs.
- Game features: Real-time PvP, live leaderboards, and NFT marketplaces add to both development and server costs.
- Design quality: High-quality animations, custom skins, and UI/UX details can require more time and resources.
- Security and audit depth: A thorough audit is essential but can be expensive based on scope and third-party provider fees.
- Platform targeting: Adding support for Telegram mini-apps or cross-platform compatibility increases frontend scope.
- Post-launch updates: Ongoing development for events, seasonal content, or new NFT drops impacts long-term budget.
Monetization Strategies for Web3 Game like Snaky Cat
NFT sales, token-based entry fees, in-game marketplaces, and ad-based rewards all generate revenue while keeping the game free-to-play and competitive. These strategies create recurring income streams without limiting player access or engagement.
1. Token Value Appreciation and Transaction Fees
At the core of many Web3 games is a native utility token. As more players participate and use the token for transactions, demand increases, potentially raising its market value. A small fee applied to each in-game transaction, swap, or marketplace interaction can generate continuous revenue while keeping the ecosystem self-sustaining.
2. NFT Sales and Rarity-Based Pricing
Users can sell custom skins, power-ups, and avatars as NFTs that enhance gameplay and carry value based on rarity, aesthetics, or in-game utility. Limited-edition drops and tiered pricing models drive competition and fuel collection habits, especially when players resell NFTs on secondary marketplaces.
3. Optional Ad-Based Rewards or Watch-to-Earn
For casual or free-to-play users, integrating ad-based bonuses can be a viable revenue channel. Players can watch short videos or branded content in exchange for in-game tokens, energy refills, or minor upgrades. This model is optional but can provide additional income without heavily monetizing gameplay.
4. Sponsorships and Token Launch Partnerships
As Web3 games grow in visibility, they attract the interest of blockchain projects and token sponsors. Collaborating with launchpads, DeFi protocols, or NFT collections allows games to offer exclusive content or run co-branded events. These partnerships provide liquidity, visibility, and community crossover.
5. Tournament Entry Fees and Competitive Events
Charging entry fees for skill-based tournaments or leaderboard challenges offers an effective way to generate revenue. The system directs a portion of these fees into prize pools and allocates the rest to earnings. This model fits well with games like Snaky Cat, where short sessions and competitive PvP gameplay keep players coming back.
6. DAO-Based Expansions
In the long term, successful games can transition governance to the community via a DAO. This allows the player base to vote on new features, seasonal content, or tokenomics changes, creating long-term loyalty and value creation. Monetization, in this case, scales with community participation and ownership.
Blockchain Stack and Technology Required
A Web3 game like Snaky Cat requires a scalable blockchain such as Solana or Polygon, smart contracts for NFT logic, and wallet SDKs like WalletConnect. Game engines like Unity or Phaser are commonly used for front-end development.
1. Choosing the Right Blockchain
The Telegram Open Network (TON) has become a preferred choice for lightweight, social-first blockchain games. Its high throughput, low transaction costs, and native Telegram integration make it ideal for casual Web3 games that require fast user onboarding and seamless in-app experiences. Creating a Web3 game like Snaky Cat within Telegram’s mini-app ecosystem, TON allows transactions to occur nearly instantly while maintaining low fees, which is critical for micro-interactions and asset transfers.
2. Smart Contract Development
Smart contracts on TON are typically written using FunC or Tact. These languages are optimized for TON’s virtual machine and provide the flexibility to implement advanced gameplay mechanics. You must prioritize gas optimization, contract modularity, and safety checks to prevent exploits, especially in competitive environments where on-chain actions determine rewards.
3. Wallet Integration
Integrating the TON Wallet is essential for handling token transfers, asset management, and user authentication. Smooth onboarding flows should allow new users to connect their wallets within Telegram’s UI, reducing friction while maintaining the security standards expected of blockchain games.
4. Tokenomics Layer
A Web3 game like Snaky Cat must implement robust earning logic. This includes fair token distribution, staking mechanisms if applicable, and bot mitigation strategies to prevent abuse. Time-based and skill-based reward systems add depth while maintaining economic balance.
5. Backend Architecture
The backend handles core game logic, session tracking, and leaderboards. APIs must sync real-time events with the blockchain to ensure transparent outcomes and consistent gameplay experiences.
6. Frontend and Analytics
The front end should be optimized for mobile devices and adhere to Telegram’s mini-app design guidelines. Incorporating an analytics layer helps track user engagement, retention, and monetization metrics essential for long-term growth and optimization.
Conclusion
Developing a Web3 game like Snaky Cat requires more than just creative gameplay. It calls for a thoughtful combination of blockchain infrastructure, smart contract logic, reward systems, and user-centric design. From wallet integration to viral growth mechanics, each component plays a key role in shaping the overall experience. The rise of successful titles and the rapid growth of the market show that there is significant opportunity for those willing to innovate. With the right strategy and execution, building a Web3 game in this category can lead to a product that is engaging, scalable, and aligned with the future of gaming.
Consult with IdeaUsher to Build a Web3 Game!
With over 500,000 hours of development expertise, our team at Idea Usher includes top-tier engineers, including former FAANG professionals, who specialize in Web3 and blockchain gaming solutions.
We build immersive, scalable, and revenue-ready Web3 games designed to stand out in a fast-evolving market. Whether it’s smart contract architecture, NFT integration, tokenomics design, or Telegram mini-app development, we handle every layer with precision and innovation.
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FAQs
Developing a Web3 game like Snaky Cat involves several key components: a game engine (such as Unity or Phaser) for creating the game mechanics and visuals; smart contracts to handle blockchain interactions like token transactions and NFT management; integration with a blockchain network (like Ethereum or Base) to facilitate decentralized features; and a user interface that connects players to the game and the blockchain functionalities seamlessly.
Blockchain integration introduces features like true ownership of in-game assets through NFTs, transparent and secure transactions, and the ability for players to earn tokens that have real-world value. This decentralization empowers players, giving them more control over their gaming experience and assets, and fosters a more engaged and invested gaming community.
Effective monetization strategies for Web3 games include selling NFTs representing in-game assets, implementing play-to-earn models where players earn tokens through gameplay, charging entry fees for tournaments or special events, and incorporating transaction fees for marketplace activities. These strategies not only generate revenue but also enhance player engagement and investment in the game.
During development, you may encounter challenges such as ensuring the security of smart contracts, managing the complexity of integrating blockchain technology with traditional game development, addressing scalability issues to handle a growing user base, and navigating the regulatory landscape surrounding cryptocurrencies and digital assets. Overcoming these challenges requires careful planning, robust development practices, and staying informed about the evolving Web3 ecosystem.